Working hard on my biggest project

Khalid / November 28th, 2009 / 1 Comment

It has been a while since I’ve posted but if there’s nothing exciting to say then I don’t want to bore you with mindless updates of nothing. Instead, I’ve been working on my biggest project, Trout.co.uk, in the hope of building a strong, health, profitable site. The site has been ranking for terms like “trout fishing” and “trout”, but I really want it to rank for “fly fishing” as this is where a lot of traffic lies I believe.

Traffic jumped from 250 uniques in the first month to 1250 uniques in the second, all with NO MARKETING! This month I’m hopefully going to hit the latter end of 1750 unique visitors so I’m happy with its progress, although I can’t wait to begin hitting the big numbers.

I’ve been selling bits and bobs from my portfolio and flipping a few names to bankroll the operation and keep my business account topped up although I need to form a strategy to begin attracting advertisers.

The next six months will really make or break the site as the new trout fishing season will begin and my traffic should either spike or drop, depending if people are inside online or out on the water. Either way, hopefully I’ll get my site out there, I might just begin tattooing fish and stocking rivers so when people catch one they’ll see my url!

Good luck with your persuits,

Khalid.

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One Comment

  1. Dan says:

    I have a couple of sites geared towards groups that spend a lot of time over the summer outdoors camping and always worry about my stats dropping big time. Over the years I have learned that the best way to combat this is to make it so your visitors come back to the site to brag after they have been out for a while.

    In my case I focus on trip reviews, gear reviews, photo challenges, etc. While my traffic still sucks on the weekend, Sunday night and Monday it spikes as people come back to add their two cents.

    The same strategy should work for folks that go out fly fishing. Best of Luck!

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